LTV
Life Time Valueの頭文字で、顧客生涯価値と訳します。顧客との取引期間内に得られる利益のことだそうです。
大げさに「生涯」なんて言葉を使うので、誰かから人としての一生の価値を決められてしまうようで、耳心地は良くないです。シンプルに「取引期間価値」にすれば良いのではないでしょうか。
それはともかく、この顧客生涯価値は自社のビジネスの構造や状況、優良顧客の傾向の分析に役立つそうです。
大げさに「生涯」なんて言葉を使うので、誰かから人としての一生の価値を決められてしまうようで、耳心地は良くないです。シンプルに「取引期間価値」にすれば良いのではないでしょうか。
それはともかく、この顧客生涯価値は自社のビジネスの構造や状況、優良顧客の傾向の分析に役立つそうです。
「LTV」に関連した求人
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【CPAの改善だけでは、事業は伸ばしきれない】広告の先の売上・利益・LTVまで動かす事業グロース責任者候補
株式会社スケールメイト（エージェント）
- 給与
- 月給：40.0万円～60.0万円
- 勤務地
- 東京都渋谷区